Associate Director, Healthcare Professional (HCP) US Marketing - Schizophrenia
Company: Disability Solutions
Location: Princeton
Posted on: May 7, 2024
Job Description:
Working with UsChallenging. Meaningful. Life-changing. Those
aren't words that are usually associated with a job. But working at
Bristol Myers Squibb is anything but usual. Here, uniquely
interesting work happens every day, in every department. From
optimizing a production line to the latest breakthroughs in cell
therapy, this is work that transforms the lives of patients, and
the careers of those who do it. You'll get the chance to grow and
thrive through opportunities uncommon in scale and scope, alongside
high-achieving teams rich in diversity. Take your career farther
than you thought possible.Bristol Myers Squibb recognizes the
importance of balance and flexibility in our work environment. We
offer a wide variety of competitive benefits, services and programs
that provide our employees with the resources to pursue their
goals, both at work and in their personal lives. Read more:
careers.bms.com/working-with-us .Role: Associate Director,
Healthcare Professional (HCP) US Marketing - Schizophrenia Position
Summary Bristol Myers Squibb has a rich history in Neuroscience
focused on developing innovative medicines to help people living
with Neurodegenerative and Neuromuscular conditions. Bristol Myers
Squibb currently markets a product in Neurology and plans to
re-enter the Psychiatry market with a focus on patients suffering
with schizophrenia. BMS is a global biopharmaceutical company
leading the way in medical innovation to help patients live longer,
better lives. Our purpose as a company is to discover and develop
therapies that will change the course of human health. We value our
passion for patients, quest for innovation, and spirit of
independence and love of challenge. Overview We are seeking a
dynamic and experienced Associate Director of HCP Marketing to
spearhead the HCP marketing efforts for psychiatry with a focus on
schizophrenia. The Associate Director of HCP Marketing will drive
in-line marketing and promotional strategy execution for HCPs, and
will closely collaborate with cross-functional stakeholders across
Sales, Training, Medical & Market Access. This role will report
directly to the Executive Director, Healthcare Professional
Marketing, Neuroscience.Key Responsibilities- include but are not
limited to the following:
- Drive implementation of a comprehensive HCP (Psychiatrists and
NP/PAs) marketing launch plan focused on schizophrenia, in
collaboration with cross-functional teams
- Gather key opinion leader (KOL) insights, and competitive
analysis to identify unmet needs, and market opportunities in the
schizophrenia treatment landscape.
- Develop engaging and informative educational materials,
resources, and tools to support HCPs in treating and managing
patients with schizophrenia effectively.
- Develop promotional materials for product launch to effectively
communicate product features, benefits, and differentiation to
HCPs.
- Effectively partner with HCP Agency of Record, providing clear
expectations, guidance and feedback to agency, ensuring rigor in
marketing excellence. Qualifications & Experience
- BS/BA degree required. MBA preferred.
- Minimum of 3-5 years of experience in marketing within the
pharmaceutical or healthcare industry, with a proven track record
of success in launching and commercializing pharmaceutical
products.
- Strategic thinker with strong analytical skills and the ability
to translate insights into actionable marketing strategies and
tactics.
- Experience in managing external resources and partners,
including advertising agencies
- Excellent communication, presentation, and interpersonal
skills, with the ability to effectively influence and collaborate
with internal and external stakeholders at all levels.
- Experience working in a highly regulated environment with a
thorough understanding of FDA regulations and guidelines governing
pharmaceutical marketing.
- Proven ability to thrive in a fast-paced, dynamic environment
and effectively manage multiple priorities and projects
simultaneously.
- Passion for making a positive impact on patient lives and
advancing mental health treatment, advocacy, and access to quality
care.
- Neuroscience experience strongly preferred.
- U.S. launch experience strongly preferred.
- Willing to travel up to 25%
- If you come across a role that intrigues you but doesn't
perfectly line up with your resume, we encourage you to apply
anyway. You could be one step away from work that will transform
your life and career. Uniquely Interesting Work, Life-changing
CareersWith a single vision as inspiring as Transforming patients'
lives through science--- , every BMS employee plays an integral
role in work that goes far beyond ordinary. Each of us is empowered
to apply our individual talents and unique perspectives in an
inclusive culture, promoting diversity in clinical trials, while
our shared values of passion, innovation, urgency, accountability,
inclusion and integrity bring out the highest potential of each of
our colleagues.On-site Protocol BMS has a diverse occupancy
structure that determines where an employee is required to conduct
their work. This structure includes site-essential, site-by-design,
field-based and remote-by-design jobs. The occupancy type that you
are assigned is determined by the nature and responsibilities of
your role: Site-essential roles require 100% of shifts onsite at
your assigned facility. Site-by-design roles may be eligible for a
hybrid work model with at least 50% onsite at your assigned
facility. For these roles, onsite presence is considered an
essential job function and is critical to collaboration,
innovation, productivity, and a positive Company culture. For
field-based and remote-by-design roles the ability to physically
travel to visit customers, patients or business partners and to
attend meetings on behalf of BMS as directed is an essential job
function. BMS is dedicated to ensuring that people with
disabilities can excel through a transparent recruitment process,
reasonable workplace accommodations/adjustments and ongoing support
in their roles. Applicants can request a reasonable workplace
accommodation/adjustment prior to accepting a job offer. If you
require reasonable accommodations/adjustments in completing this
application, or in any part of the recruitment process, direct your
inquiries to adastaffingsupport@bms.com . Visit careers.bms.com/
eeo -accessibility to access our complete Equal Employment
Opportunity statement. BMS cares about your well-being and the
well-being of our staff, customers, patients, and communities. As a
result, the Company strongly recommends that all employees be fully
vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest
and conviction records, pursuant to applicable laws in your
area.Any data processed in connection with role applications will
be treated in accordance with applicable data privacy policies and
regulations.
Keywords: Disability Solutions, Freeport , Associate Director, Healthcare Professional (HCP) US Marketing - Schizophrenia, Advertising , Princeton, New York
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