Associate Director, IT Marketing Technologies

Company: Insmed Incorporated
Location: Bridgewater
Posted on: January 5, 2026

Job Description:

At Insmed, every moment and every patient counts — and so does every person who joins in. As a global biopharmaceutical company dedicated to transforming the lives of patients with serious and rare diseases, you’ll be part of a community that prioritizes the human experience, celebrates curiosity, and values every person’s contributions to meaningful progress. That commitment has earned us recognition as Science magazine’s No. 1 Top Employer for five consecutive years, certification as a Great Place to Work® in the U.S., and a place on The Sunday Times Best Places to Work list in the UK. For patients, for each other, and for the future of science, we’re in. Are you? About the Role: We’re looking for an Associate Director, IT Marketing Technologies, on the Information Technology team to help us expand what’s possible for patients with serious diseases. Reporting to the Senior Director, Global Data Enablement, Corporate & Commercial Reporting, you’ll serve as a critical connect in company’s marketing automation ecosystem, ensuring that Salesforce Marketing Cloud (SFMC) supports compliant, effective, and data-driven customer engagement across brands and regions. The ideal candidate combines deep technical expertise in Salesforce Marketing Cloud with strong business acumen. What You'll Do: In this role, you’ll have the opportunity to partner with business stakeholders to lead gathering, document, and prioritize requirements for campaigns, journeys, and audience targeting. You’ll also: Align Salesforce Marketing Cloud initiatives with commercial strategy, data governance, and compliance policies (including privacy, consent, and regulatory requirements). Provide technical ownership of the Salesforce Marketing Cloud platform, ensuring system performance, scalability, and integration with CRM and data ecosystems. Oversee technical architecture, data design, and integration pipelines between SFMC with Heath Cloud, Snowflake, Veeva CRM, and Master Data Management. Lead and review vendor-delivered technical solutions, ensuring alignment with enterprise standards, security, and scalability. Partner with Vendor, including performance oversight, code review, and adherence to SLAs and best practices. Drive platform governance, release management, and change control in partnership with IT operations and compliance. Establish, deliver, and monitor key performance indicators and process improvements within the platform. Oversee campaign enablement, automation workflows, and customer journey configuration within Salesforce Marketing Cloud. Ensure data quality, segmentation accuracy, and end-to-end campaign execution support. Support continuous improvement by identifying opportunities to enhance marketing automation, personalization, and analytics. Who You Are: You have a Bachelors degree along with 8 years of experience in IT or Marketing Technology, including at least 4 years working directly with Salesforce Marketing Cloud in an enterprise environment. You are or you also have: Experience managing multi brand/product Marketing Cloud environment. Proven experience managing or overseeing third-party vendors or implementation partners. Strong understanding of Salesforce Marketing Cloud architecture, configuration, and automation, AMPscript, SQL, and data extensions, along with: REST/SOAP APIs and system integrations Salesforce Sales/Service Cloud integration patterns Data privacy, consent, and pharma marketing compliance frameworks Excellent communication skills with demonstrated ability to translate complex technical concepts into business-friendly language. LI-TB1 LI-Hybrid Pay Range: $155,000.00-201,500.00 Annual Life at Insmed At Insmed, you’ll find a culture as human as our mission—intentionally designed for the people behind it. You deserve a workplace that reflects the same care you bring to your work each day, with support for how you work, how you grow, and how you show up for patients, your team, and yourself. Highlights of our U.S. offerings include: Comprehensive medical, dental, and vision coverage and mental health support, annual wellbeing reimbursement, and access to our Employee Assistance Program (EAP) Generous paid time off policies, fertility and family-forming benefits, caregiver support, and flexible work schedules with purposeful in-person collaboration 401(k) plan with a competitive company match, annual equity awards, and participation in our Employee Stock Purchase Plan (ESPP), and company-paid life and disability insurance Company Learning Institute providing access to LinkedIn Learning, skill building workshops, leadership programs, mentorship connections, and networking opportunities Employee resource groups, service and recognition programs, and meaningful opportunities to connect, volunteer, and give back Eligibility for specific programs may vary and is subject to the terms and conditions of each plan. Current Insmed Employees: Please apply via the Jobs Hub in Workday. Insmed Incorporated is an Equal Opportunity employer. We do not discriminate in hiring on the basis of physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Unsolicited resumes from agencies should not be forwarded to Insmed. Insmed will not be responsible for any fees arising from the use of resumes through this source. Insmed will only pay a fee to agencies if a formal agreement between Insmed and the agency has been established. The Human Resources department is responsible for all recruitment activities; please contact us directly to be considered for a formal agreement. Insmed is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, please contact us by email at TotalRewards@insmed.com and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address. Applications are accepted for 5 calendar days from the date posted or until the position is filled.

Keywords: Insmed Incorporated, Freeport , Associate Director, IT Marketing Technologies, PR / Public Relations , Bridgewater, New York